Consulting

Most agencies and web designers have it wrong. They focus on “pretty” designs and increasing site traffic, not strategy, conversion, and revenue.

I imagine you are one of the wise. 
You want results… not just a cute web design.

Professional designs, traffic and rankings are great, but if those visitors don’t contact you or take the action you want them to take, it doesn’t matter.

The main things I care about are you, your business, and how much I can actually help you get results and grow.

With me, your online presence and digital marketing will be set up with a focus on strategy and measurable results with the main objective of getting a return on your investment.

Are you interested in boosting your revenue?

How about with very little effort on your part? Let me take the weight off your shoulders and manage your account for you. I will focus on optimizing your online advertising so you can focus on your business.

How You Benefit From Working with Zappy Go Lucky

Let me start by saying this: There’s no one-size-fits-all marketing.

While I can share multiple services and methods with you here, I always take a holistic, individual approach. I actually talk with you one-on-one to learn more about your business, identify your particular needs/challenges, and then craft a strategy for you to get the biggest impact where you are NOW.

Tactics and fads aren’t going to take you from where you are now in your business to where you want to be, but a proven SYSTEM will.

Current-Situation-Desired-Situation

Just like it doesn’t make sense for a doctor to prescribe medication and treatments without a proper diagnosis, prescribing solutions to you and your business before a proper conversation is never in your best interest.

Sometimes I let new prospects know we’re just not a good fit, and that’s okay. But it all starts with a conversation.

If you’re ready to start growing your service business, just click here to contact Michael and setup a time to chat.

I help service professionals generate a consistent flow of high-value clients, so they can focus on helping their clients instead of generating business.

Regardless of the methods, lead generation and helping you grow your business is how I serve professionals like you.

That being said, here are some of the tools I may use to bring you results.

Managed Services

Google AdWords Campaign Setup and Management

My core service for your business is lead generation.  One method is through Google AdWords—Google’s online advertising system. While there are many other proven strategies in my tool belt ready to serve you, Google AdWords is often the best place to start for quick and measurable results, but it still depends on the needs of your business.

What’s Included with Google AdWords?

  • Dedicated Account Manager
  • Keyword Research
  • Account Structure/Restructure
  • Text Ad Creation/Optimization
  • Geotargeting
  • Call Tracking
  • Conversion Tracking
  • Detailed Performance Reporting
  • High-Converting Landing Page(s)
  • Account Review & Goal Setting
  • Complete Transparency

Facebook Campaign Setup and Management

Facebook is also an amazing tool for service professionals to promote their businesses… when managed properly using a solid system. This is NOT just posting messages to a Facebook wall, and this is NOT promoting posts on a business page. This is using a full-fledged strategy for finding prospects online, and compelling them to contact your business.

Website Design, Strategy, and Copywriting

Building a website is easy. Building an effective website with a strategic focus is harder.

Ask yourself, “Do I just want a website? Or do I want a website that actually does what I want it to do and get results from it (and hopefully make more money)?”

Having a website that guides your visitors on the path that you want them to follow and take the actions you want them to take is essential. Let me show you how.

Other Services Available When Appropriate for Maximizing Your Revenue

  • Content and Email marketing
  • Search Engine Optimization (SEO)
  • Business website marketing and conversion analysis (find trouble areas costing you customers and money)
  • Website conversion amplification (fix trouble areas)
  • Website Lead generation setup/improvement
  • Website traffic generation
  • ROI-Focused website structure and design improvements

I make your phone ring and get you ready-to-buy customers. Sound good? I imagine you want that more than just a “pretty” website, right? 🙂

If you want to dominate your market, have ready-to-buy customers flood to your business, and consistently get an ROI for every dollar you spend on your ad campaign, then let’s talk.

Get your Free 30-minute Consultation with Michael

If you’re an established, local service business owner, contact me with a few sentences about your business—along with your website address—to see if you qualify for a free 30-minute consultation.